eminds: Clarity, Singularity, Precision

From strategy to execution

Strategy that moves the business. Execution that moves the market.

eminds helps pharma and healthcare businesses solve critical growth challenges, execute turnarounds and build lasting competitive advantage, then carries every strategy to market.

30+Years in pharma strategy
25+Years in brand communication
75+Client brands
2014Founded

Clarity of Vision  ·  Singularity of Purpose  ·  Precision of Execution

Two specialists. One purpose.

Strategy meets execution.

One shapes perception. The other shapes performance.

Sankar Sen

Sankar Sen

Turnaround Strategy & Pharmaceutical Growth Advisor

30+ years · Pharmaceutical marketing · Business strategy · P&L leadership

Thirty years building and scaling pharmaceutical brands and businesses. Sankar leads the eminds consulting practice, from the first diagnosis to the plan that restores growth.

“Offering deep insights into what works in Indian pharma and healthcare marketing.”

More about Sankar
Shital Shukla

Shital Shukla

Brand Strategy & Customer Engagement Advisor

25+ years · Advertising · Brand strategy · Healthcare communication

More than 25 years in brand strategy and healthcare communication, across 500+ brands in India. Shital leads marketing communication and customer engagement at eminds.

“Creating communication that engages audiences, stays remembered and earns a response from the market.”

More about Shital

How we think

Three questions every leadership team must answer.

Every engagement begins with the same three questions. The answers decide what the business does next.

01

Where to play

Identify the markets, segments, portfolios and opportunities that can create the next engine of growth.

02

How to win

Define the right business, portfolio, brand, customer and competitive strategies to win in those markets.

03

How to transform

Convert strategy into a focused, executable roadmap that delivers measurable business outcomes.

Brands we have worked with

Trusted across healthcare & beyond.

Zydus Discovery German Remedies SVP Hospital Unipath Specialty Laboratory Airtel Vodafone Rasna GSEC Varuna Pumps Shukra Pharmaceuticals Lincoln Pharmaceuticals HBC Lifesciences Biotek (Chetan Meditech) Baroque Pharmaceuticals

In their words

What clients say.

“

eminds specializes in solving the growth / portfolio / brand and market challenges that a rapidly growing Pharma Company like Saffron negotiates on a daily basis. I have found eminds to be especially useful as they have their skin in the game and they do not hesitate to handhold the implementation and oversee the execution should it be necessary.

Mr. Amit SinghMr. Amit SinghManaging DirectorSaffron Therapeutics Private Limited
“

Identifying opportunities in Therapy and Markets, suggesting Molecules and Doctor Coverage, aligning Field Team to the Corporate Vision, eminds has been my trustworthy “go to” Strategic Advisor for some time now. Team Adikan has seen real impact, not only in Operational Clarity but also in actual Revenue Progress, through this partnership.

Mr. Manish KumarMr. Manish KumarManaging DirectorAdikan Healthcare Private Limited
“

Portfolio alignment is often the biggest challenge in aspiring Pharma Companies. My experience with eminds during our brainstorming sessions for our portfolio was razor sharp insights and a rare degree of customer centricity. I am impressed by their ability to remove the clutter and bring precision in our decision making.

Mr. Himanshu MadhuMr. Himanshu MadhuDirectorCoremed Mondial Healthcare
“

Building a Brand in the highly fragmented Hospital Segment is challenging. We, at DIMS, found eminds to be very helpful in ideating our brand identity, visualization of the brand elements and creating the brand architecture. It was indeed wonderful to see our vision crystalizing with the strategic inputs from eminds.

Mr. Pushpendra SikarwarMr. Pushpendra SikarwarDirectorDahod Institute of Medical Sciences (DIMS)
“

We at Sunshine Global Hospitals always were in look out for a branding firm which can deliver every business development solution under one umbrella. The quest ended only after getting associated with eminds! Comprehensive solutions offered to us have been quick but innovative, apt but advanced, dependable but cost effective! Our progress is largely powered by handholding by eminds.

Dr. Rajiv ShahDr. Rajiv ShahDirectorSunshine Global Hospitals